NUMEROSarajevo
NUMERO
Issue48
PublishedSeptember 2026
Printed inSarajevo
Price12 €

Since 2011 · ISSN 2831-4482

NUMERO is an independent magazine on fashion, design and art, printed in Sarajevo four times a year since 2011. Two hundred and twelve pages, no advertorials, one colour of ink beyond black.

Articles

18—55

Feature · Pages 18—31 · 14 min

The last print shop on Ferhadija

Three generations of Heidelberg presses, one apprentice, and the question nobody in the family wants to ask.

Words by Mila Hadžić

On a Tuesday in late August the shutters on Ferhadija 36 go up at six, as they have since 1961. Inside, a Heidelberg Windmill from the same year still throws its arm across the platen with a sound like a bicycle changing gear. Edin Kulenović, seventy-one, does not look up. He is counting sheets by feel, thumb against the edge of the stack, and he will tell you the count before the machine does.

The shop printed the city's theatre posters through the eighties, wedding cards through the nineties, and, for four years in between, nothing at all. What it prints now is mostly for people like us: small runs, heavy paper, ink you can feel with a fingernail. "Everyone wants the letterpress look," Edin says. "Nobody wants the letterpress wait."

His granddaughter Lejla is the apprentice. She is twenty-four, trained as a graphic designer in Ljubljana, and she came back to Sarajevo to learn a trade her tutors described as finished. She disagrees, but carefully. "The presses are not the business," she says. "The patience is. That is what I am trying to inherit."

The question, of course, is what happens to the shop when Edin stops. The building is worth more empty than working. The family has had the conversation exactly once, in 2023, and it ended with Edin walking out to check on a job that did not exist. Lejla has a plan involving a cooperative and a second-hand Risograph. Her grandfather has a plan involving not dying.

We printed this issue there. The cover you are holding took four passes through the Windmill and was rejected twice by Edin for a hairline of misregister that none of us could see. On the third pass he nodded once and went to make coffee. That nod is the reason this magazine exists.

Fashion · 6 min

A coat that took eleven years

Amra Softić made one garment a year for a decade, then stopped. The result is a wool coat with no seams on the outside and a waiting list that closed in April.

Dino Salihović

Design · 8 min

The chair that refused to be photographed

Studio Fen built a stool from ash and rope and announced it would only be shown in person. We went, sat on it, and left our cameras in the car as agreed.

Nadia Berić

Art · 5 min

Painting over the war-damaged façades

The city gave twelve painters twelve walls and a single instruction: no murals. What happened instead is quieter, and somehow much harder to walk past.

Tarik Mulić

Type · 9 min

Reading the tram tickets, 1975—2026

A history of the city told through ticket typography: the Cyrillic years, the laminated years, the QR years. Nobody designed any of it, which is why it is so good.

Mila Hadžić

NOTTHE

01 / 04

Design is the argument, not the ornament. When a client asks for something to "make it look nice", they are asking for the thing to be decided after the thinking has finished. It cannot be.

ICING

02 / 04

A good cover is decided before the photograph, before the type, before the colour. It is decided when the editor says what the issue is about in one sentence and nobody in the room argues.

ONTHE

03 / 04

The trouble with icing is that it hides the cake. A layout that flatters weak writing is a lie with good kerning. We would rather print an ugly page that is honest about its contents.

CAKE

04 / 04

So the rule in this office is simple: nothing goes on the page that could be removed without changing the meaning. Everything left is structure. That includes the red.

From "Design is not decoration", an essay by Selma Vranić · Pages 62—71

last interview

Five conversations · Issue 48 · Pages 82—131

  1. 01Selma VranićOn leaving a fashion house to open a bakery, and why the bread is better designed
  2. 02Jusuf KadićThe architect who has not built anything in nine years and is fine with it
  3. 03Studio FenTwo people, one workshop, no website. A conversation about visibility
  4. 04Ana PerićColour is a rumour: a painter on working only in greys since 2019
  5. 05Edin KulenovićSixty years at the press. "I don't print things I wouldn't read."

Contributors

Issue 48 · 212 pages
NoNamePages
01Mila HadžićEditor-in-chief04, 18—31, 96
02Selma VranićEssayist62—71
03Dino SalihovićFashion writer34—39
04Nadia BerićDesign critic40—47
05Tarik MulićPhotographer, words48—55
06Lejla KulenovićPrint productioncover, 212
07Ana PerićPainter110—123
08Studio FenObject design72—81

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